An applied five-day programme focused specifically on Strategic Communication Planning.
This five-day Kaizen European Academy programme is dedicated specifically to Strategic Communication Planning. It develops practical capability in Strategic Communication Planning through structured explanation, applied tools, realistic scenarios and guided workshops. Participants move from core concepts to hands-on application, performance control and an implementation plan that can be transferred directly to their workplace.
Explain the essential concepts, terminology and professional context of Strategic Communication Planning.
Apply the principal methods and tools used in Strategic Communication Planning.
Analyse realistic situations and make evidence-based decisions related to Strategic Communication Planning.
Evaluate performance, risk and control requirements in Strategic Communication Planning.
Develop a practical implementation or improvement plan for Strategic Communication Planning.
Professionals, specialists, supervisors and managers whose responsibilities involve strategic communication planning or who need to build practical capability in this area.
Instructor-led explanation, facilitated discussion, subject-specific case studies, practical templates, individual and group exercises, simulations or technical scenarios where appropriate, peer review and a final implementation workshop.
Explain the essential concepts, terminology and professional context of Strategic Communication Planning. Apply the principal methods and tools used in Strategic Communication Planning. Analyse realistic situations and make evidence-based decisions related to Strategic Communication Planning. Evaluate performance, risk and control requirements in Strategic Communication Planning. Develop a practical implementation or improvement plan for Strategic Communication Planning.
No formal prerequisite is required. Relevant professional experience is helpful; technical courses may assume basic familiarity with the operating environment.
Scope, terminology and professional context of Strategic Communication Planning
Current practices and emerging trends in Strategic Communication Planning
Roles, responsibilities and stakeholder expectations in Strategic Communication Planning
Diagnostic assessment of current Strategic Communication Planning practices
PR strategy
reputation
stakeholders
media relations
messaging
content
public affairs
internal communication
crisis communication
issues management
social media
executive communication
brand reputation
measurement
media monitoring
governance
Choose one of the next planned European dates, or create a private delivery around your own schedule.
No public date is currently displayed for this programme. Choose the programme, preferred city and approximate dates. We will organise the venue, trainer and delivery format around your requirements.
This programme can be scheduled across our European training destinations. Venue and trainer are confirmed separately for each session.
Final venue, dates and trainer are confirmed when the session is scheduled.